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Stanford Web Credibility Project : ウィキペディア英語版 | Stanford Web Credibility Project The Stanford Web Credibility Project, which involves assessments of website credibility conducted by the Stanford University Persuasive Technology Lab, is an investigative examination of what leads people to believe in the veracity of content found on the Web. The goal of the project is to enhance website design and to promote further research on the credibility of Web resources. ==Origins==
The Web has become an important channel for exchanging information and services, resulting a greater need for methods to ascertain the credibility of websites. In response, since 1998, the Stanford Persuasive Technology Lab has investigated what causes people to believe, or not, what they find online, the lab. The lab creates insight into how computers can be designed to change what people think and do, an area called captology. Directed by experimental psychologist B.J. Fogg, the Stanford team includes social scientists, designers, and technologists who research and design interactive products that motivate and influence their users.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Stanford Web Credibility Project」の詳細全文を読む
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